Spirits Advocate is a consultancy business, providing expert advice to the distilling industry
Production Director - Cotswolds Distillery
Distilling and Technical Director - Warner's Distillery
Senior Blender and Spirit Quality Manager - Beam Suntory
Head Distiller - Auchentoshan Distillery
Plant and Process Manager - Bairds Malt
Brewery Operator and Lab Technician - Fuller's Brewery
Principal Examiner, Master Distiller - Institute of Brewing & Distilling
Spirits Judge - Various Competitions
Rectifier - Gin Guild
Spirits Advocate offers professional and friendly guidance to businesses of all sizes, ranging from small, start-up craft brands looking for general support to in-depth projects with international producers.
Consultations can run from one day to several months, and as ad hoc calls to multiple periodic visits, depending on your requirements.
"We hugely benefit from Jeremy’s input across a range of topics and especially appreciate the combination of detailed theoretical knowledge and real world practicality. It is brilliant to tap into his range of experiences across many product lines."
Phil McLaughlin
Director, Weetwood Ales & Distillery
"With 20 years of in-depth experience across multiple disciplines and 5 years in leadership roles with highly ambitious and entrepreneurial businesses, Jeremy brings an incredible talent to assist any spirits organization looking for support.
He knows whisky, gin, and other spirits from the inside out and has an incredible knowledge of s
"With 20 years of in-depth experience across multiple disciplines and 5 years in leadership roles with highly ambitious and entrepreneurial businesses, Jeremy brings an incredible talent to assist any spirits organization looking for support.
He knows whisky, gin, and other spirits from the inside out and has an incredible knowledge of sensory science and recipe development. He naturally recognizes the quality of each liquid and is able to make subjectivity accessible, leading to a better understanding for the whole team. His passion and ability to communicate it is highly remarkable. Not only does his palate shine, but his dedication to the beverage industry for so many years has given him a detailed understanding of all processes and a perfect overview at a higher level to benefit each area of a business.
While ensuring operational requirements are satisfied as a priority, he also considers other departments, saving time and effort through a positive culture and total team engagement."
Loїs Gauthier
Founder and Owner, Distillery de l'Òrt
"Jeremy is a hard-working and committed individual, always willing to go the extra mile to ensure that the businesses interests are effectively fulfilled.
He has a great in-depth knowledge of distilling processes, supported by a sound understanding of the legal and H&S issues relating to production of spirits. He has a good understanding o
"Jeremy is a hard-working and committed individual, always willing to go the extra mile to ensure that the businesses interests are effectively fulfilled.
He has a great in-depth knowledge of distilling processes, supported by a sound understanding of the legal and H&S issues relating to production of spirits. He has a good understanding of application of relevant quality management system (including BRC and ISO standards) and the integration of these systems with the management of environmental and workplace safety systems.
In addition to his technical and production skills, Jeremy also ensures that staff welfare and development of his team is also addressed, and has a very supportive approach which has undoubtedly contributed to the retention and career success of a number of his reports."
Jerry Hunter
Quality and Product Safety Consultant
"Jeremy was the first person from the industry that I had the pleasure of working with. His years of experience developing products, running stills, and managing operations for a variety of spirits means he can confidently turn your ideas into reality.
I needed someone who could create the flavour profiles that I had in mind for the consu
"Jeremy was the first person from the industry that I had the pleasure of working with. His years of experience developing products, running stills, and managing operations for a variety of spirits means he can confidently turn your ideas into reality.
I needed someone who could create the flavour profiles that I had in mind for the consumer, and enable me to produce consistently delicious finished products.
His commitment and dedication to the industry has resulted in a wide range of expert contacts who he was happy to share with me to help give my project the best chance of success.
It helps to get direct feedback from an experienced spirits judge too!
I look forward to working with Jeremy again in the future."
Stuart Coulson
Founder, Monks Medicine